Frank Sonnenberg Online | Moral Character Matters

How would you feel if you discovered that you were chasing the wrong priorities — but the realization came too late for you to make any meaningful changes? That doesn’t have to happen. If you asked seniors to describe their biggest regrets, their answers would be surprisingly similar. Here’s what I learned from my non-scientific… [Read More]

15 Decisions That Can Undermine Your Business

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You make decisions that affect your business every day. It pays to step back every so often and gain a little perspective. Even though you’re making business decisions with the best intentions, some of them may undermine your business. When you run into a wall, think, or you will do it again. Everyday Decisions That… [Read More]

How to Earn Credibility

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Listen to Your Conscience. That’s Why You Have One

By Frank Sonnenberg 2 Comments

It gives me great pleasure to introduce my new book — Listen to Your Conscience: That’s Why You Have One. It’s the product of a great deal of care and reflection and has been a year and a half in the making. Listen to Your Conscience. That’s Why You Have One. Some people spend their whole life… [Read More]

How to Create a Win-Win Relationship

By Frank Sonnenberg 2 Comments

What’s on your mind before you make a new networking connection, negotiate a deal, or entertain ways of working with someone? If you’re like most folks, you’re thinking about what you want and how to get it. It may not surprise you that the folks you’re meeting with are thinking the same thing. You’re both… [Read More]

Selfish People Are Losers

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Some lessons are so important that they withstand the test of time. Remember Aesop’s fable The Goose That Laid the Golden Egg? It’s about a countryman who had a goose that laid a golden egg each day. Unfortunately, the greedy countryman grew impatient because he wasn’t getting rich fast enough. So he killed the goose,… [Read More]